Unlocking the Potential of Every Baby to Grow Up Safe, Healthy and Educated

As many as 91,000 New Jersey infants and toddlers live in low-income families.

Our goal is that nearly half will have access to high-quality child care, family supports, and/or physical and mental health services by 2023.

Think Babies NJ

The science is clear.

Our brains grow faster between the ages of 0 and 3 than at any other point in life. Those first few years lay the foundation for the rest of a child’s life, affecting everything from classroom performance, to earning potential, to life expectancy.
The moment is now. 

We all have a role in achieving equity and eliminating disparities that impact outcomes for babies, families and communities. Strong early childhood programs and policies result in a significant return on investment.

Campaign Priorities

Affordable, Quality Child Care

Ensure every family has access to quality, affordable child care for their infants and toddlers, providing a strong foundation for early learning.
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Family Support through Home Visitation

Provide expectant parents and parents of young children essential supports to help nurture positive parent-child relationships and overall health and well-being.
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Healthy Social-Emotional Development

Much like physical development, it is important to foster a baby’s social and emotional health by ensuring resources and services are available to address their mental health.
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Maternal and Infant Health

Ensure all mothers and their babies have equitable access to prenatal and postnatal care and resources that support a healthy pregnancy, birth and start in life.
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Paid Family Leave

Ensure all working parents can afford to take dedicated time to bond with their babies in the year following their birth without a complete loss of wages and job security.
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Our Impact in 2022

22-plc-members
Parent Leadership Council members participating in meetings with legislators + budget hearings.
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providers receiving help to apply for stabilization grant funds, supporting small child care centers and family child care homes.
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to implement the Statewide Universal Newborn Home Nurse Visitation program.
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for the Thriving by Three Child Care Program, a competitive grant program to expand access to infant and toddler child care programs.

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